← ALL SERVICES

Outbrain server-side tracking.

Connect Outbrain campaign clicks to backend conversions with consistent identifiers, event names, and order values.

We connect your Outbrain campaigns to the outcomes recorded by your business systems. The implementation follows the full journey, including handovers between your website, shop, and CRM.

What you get

  • Preserve Outbrain click information through the conversion journey
  • Configure event-based conversion reporting
  • Align order values, currencies, and references
  • Verify delivery and document the finished integration

A clearer connection between native advertising and the outcomes your business records.

Official documentation